The Epson showroom project is a design undertaking for an entire showroom in Pasir Panjang Road. The goal is to create a unique and memorable experience for customers as they explore the various products offered by Epson, from label printers to large format printers. To achieve this, specific areas of the showroom will be dedicated to different products, with the design of walls showcasing the unique selling points (USPs) of each product. Additionally, the project will involve the design of point-of-sale materials (POSm) for displays that will promote the features and benefits of Epson products.

 

Another aspect of the project is to explore innovative ideas for displaying print samples. The idea is to use these print samples to decorate the showroom and create an immersive experience for customers. The design of the showroom will be aligned with the Epson brand, using its colours, logos, and other visual elements to create a cohesive and recognisable look and feel. Overall, the Epson showroom project aims to provide customers with a memorable and informative experience that showcases the quality and versatility of Epson products.